Privacy Policy

Effective Date: March 10, 2025

At MI Homehelp, we are committed to protecting your privacy. This privacy policy outlines how we collect, use, disclose, and protect your personal information you provide through our website, including our lead generation program for home care agencies. If you have any questions, please contact us at MIHomeHelpAgency@gmailcom.

1. Information We Collect
   
   

When you use our website to inquire about our home help services, we may collect personal information that you voluntarily provide, such as your name, phone number, email address, location or address (if provided) and any additional details related to your service needs.

This information is collected through our contact forms, Facebook Lead Ads, or direct email communication.

Additionally, we may also collect non-identifiable technical data through tracking tools, such as your IP address, browser type, device information, and browsing behavior, including which pages you visited and time spent.

2. Use of Information
   
   

The information we collect is used for the following purposes: to respond to your inquiry, follow up about services you’ve requeste and contact you via phone, text, or email. We may use collected data to improve the performance of our website, enhance the user experience, and deliver targeted advertising through platforms such as Facebook and Google. With your consent, we may also send promotional messages, newsletters, or marketing materials related to our services or relevant offerings.

In addition to the above, we use your information to qualify and evaluate incoming leads, allowing us to connect potential clients with appropriate and relevant home care agencies. We may also use it to communicate updates related to your inquiries and provide information about related services. With your permission, we may send marketing communications, and we analyze visitor behavior on our website to refine and improve our lead generation process.

3. HIPAA Compliance
   
   

While we provide non-medical services, we are committed to protecting any personal health-related information you may share with us. If such information is submitted, we handle it in accordance with the Health Insurance Portability and Accountability Act (HIPAA). Our staff are trained in confidentiality, and all sensitive data is securely stored and accessed only when necessary.

4. Data Sharing and Disclosure
   
   

We may share your data with: trusted third-party service providers who assist us in operating our business and delivering services—this includes customer relationship management (CRM) systems, marketing platforms, and call tracking services that help us operate and provide our services.

We may also share your information with qualified home care agencies that subscribe to receive leads through our platform, for the purpose of connecting you with the services you’re seeking. In certain cases, we may disclose your information when required by law, subpoena, or other legal process, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.

5. Cookies and Tracking Technologies
   
   

Our website uses cookies and similar tracking technologies to enhance your experience, monitor site traffic, and provide more relevant advertising. These may include session cookies to support website functionality, persistent cookies to remember your preferences, and third-party tools such as Google Analytics to monitor website performance, Facebook Pixel to track conversions and optimize advertising campaigns, Meta Lead Ads to collect information submitted through Facebook and Instagram forms, and additional tools for call tracking. You can manage your cookie settings through your browser at any time; however, disabling cookies may limit some features of the website.

6. Data Retention
   
   

We retain your personal information only as long as necessary to fulfill your inquiry, comply with legal or regulatory requirements, and enhance our marketing and service operations. If at any time you wish to modify or delete your information, you may contact us using the details provided in this policy.

7. Security Measures
   
   

We implement a variety of technical, administrative, and physical safeguards to help protect your personal information from unauthorized access, misuse, or disclosure. This includes the use of standard security measures such as encryption, secure data storage, and access controls to maintain the integrity and confidentiality of your data. While we take reasonable steps to safeguard the information you provide, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute protection.

8. Your Rights
   
   

You have the right to access, update, or request the deletion of your personal information, subject to applicable legal requirements. If you no longer wish to receive marketing communications from us, you can opt out at any time by clicking the “unsubscribe” link found in our emails or by contacting us directly. You may also withdraw your consent to be contacted for other purposes or request that we stop processing your information.

9. Privacy Policy Revisions
   
   

We may update this Privacy Policy from time to time to reflect changes in our practices, legal obligations, or services. When we make changes, we will revise the “Effective Date” at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information. Your continued use of our website after any updates constitutes your acceptance of the revised Privacy Policy.

10. Contact Us
    
    

If you have any questions about this Privacy Policy or wish to make a privacy-related request, you can contact us at:

MI Homehelp

Email:  MIHomeHelpAgency@gmailcom

Phone: (313)-444-0517

Thank you for trusting MI HomeHelp with your information — your privacy is important to us, and we’re committed to protecting it.